ASK THE FOLLOWING QUESTIONS BEFORE HIRING A BRANDING CONSULTANT
Before hiring a branding specialist in Dubai you must ask them a few questions. Read below a list of important questions that you must ask before hiring a branding consultant:
Ask whether the expert is going to use modern or traditional techniques?
It is also important to ask whether the expert is going to use modern or traditional techniques. It can be very expensive to launch a brand new product online, and some companies cannot afford to spend so much money without some degree of success. You should also see if they will be using social media in the campaign. For instance, they might be using Facebook, Twitter, or LinkedIn to communicate with customers.
How long they have worked at the agency?
Ask the company how long they have worked at the agency. If they are a new company then they will probably have not developed a reputation or network of contacts yet. A good agency will be willing to show you its portfolio. See how many projects they have completed and work out how they achieved success. See how many clients they currently serve and see how many are currently working with them. It is very important to work with those who have proved they know what they are doing.
Could you provide some references?
The agency should also be willing to provide you with references. This is a great way to check whether they can do what they say they can. You could also ask them to supply you with examples of any projects they have worked on. Agencies often work with several different clients, and it is always a good idea to see some examples. It is surprising what some of these companies can produce.
Whether the company can provide you with regular updates regarding work?
Finally, ask whether the company would be able to provide you with regular updates in regards to its work. You should know whether or not they have meetings regularly. In addition to this, you should see whether they have a feedback method in place. This is vital when it comes to ensuring that the brand you are working on is both successful and sustainable. Before hiring a branding consultant it is therefore crucial that you follow this basic advice.